Neustar Identity DMP

Steve Silvers

VP of Product Management

Steve Silvers is the VP of Product Management for the Neustar Identity DMP. With a deep technical background and extensive ad-server and ad-ecosystem domain knowledge combined with his experience at Neustar, Aggregate Knowledge, and Adobe, Steve has emerged as one of the more knowledgeable product leads in the entire ad-tech space. Steve has led much of the differentiating product work behind the Identity DMP platform including attribution, ad-server integrations, conversion types, audience & look-a-like modeling all the way through media and website interplay.