Richard Bush has more than 15 years’ experience in the advertising technology industry. In the role of President, Mr. Bush acts as a point of leadership both within NYIAX, and externally across the advertising industry. This includes his position as Co-Chair of the Interactive Advertising Bureau’s Blockchain Working Group where he leads the activities related to blockchain standards and education.
Internally, Mr. Bush brings his prior experience to work closely with the sales and product organizations, providing direction based on market insight and feedback. His previous work at IPONWEB – a key infrastructure provider in the media trading ecosystem – was as General Manager of its Publishing Solutions business. In this role, he guided custom projects, from inception to market, including building new products and custom platforms specifically tailored to various client’s unique business models. Mr. Bush also served as the VP of Product and Technology at AOL Networks.