Brent Niemuth is President & Chief Creative Officer at J.Schmid & Assoc. Inc. in Kansas City, a leading performance-based marketing agency specializing in building bold brands. Brent has gained a national reputation for challenging industry norms and is known for his ability to take complex ideas and communicate them in a clear, concise, emotive way. He is an award-winning designer and highly sought-after speaker on the topics of creativity, design and branding and has been helping build brands such as Microsoft, House of Blues, Reebok, Jockey, Sheraton & Westin Hotels and Disney Resorts for over 30 years. He is a graduate of the University of Kansas and still claims to be the fifth Beatle.