Adrea Rubin is the founder and Chief Executive Officer of Adrea Rubin Marketing, Inc. (ARM) Established in 1990, ARM provides innovative, data-driven marketing solutions that deliver profitable growth.
Adrea’s “think different” approach uses her creativity, marketing strategy and product knowledge to differentiate her services from other marketing firms. ARM excels in helping companies acquire, retain, and retarget customers.
Throughout the tenure of her career, Adrea has worked with more than 40 different insurance and financial services companies, many ranked as Fortune 500. Her product knowledge in life, health and property & casualty insurance has been instrumental in creating successful direct to consumer new policy holder acquisition and customer retention campaigns.
Adrea was awarded List Leader of the Year by the DMA in 2009 and the Direct Marketing Club of New York’s Silver Apple Award in 2011. In 2017, Adrea was awarded SmartCEO’s Brava Award. As an active member of the insurance and direct marketing communities, Adrea has served as a creative and campaign judge for multiple organizations, including DMA International Echo Awards, LIMRA Silver Bowl Awards and LIMRA Creative Connections Awards. She also served as a Board Member of Marketing Edge for six years.
In 2017, Adrea launched Calibrant Digital, a division of ARM. Calibrant redefines and reimagines how marketers reach and interact with their customers.
As a woman-owned business, Adrea Rubin Marketing, Inc. is certified by the Women’s Business Enterprise National Council (WBENC) as a diversity vendor.