Engage with our panel of industry leaders and learn how they leverage data, personalization and technology over multiple marketing platforms. Hear how they are leveraging the science of data in determining the “new is old” and “old is new” marketing mantra. Discover how this amplifies new cross platform opportunities by purposefully enhancing customer and prospect interaction. What marketing channels are best for your organization? Offline? Online? Social? Maybe a mix?Sometimes it can feel like a big black box. These marketing experts represent a variety of verticals who will open their box of tricks, share their experiences and best practices related to multi-channel marketing. Do not miss this spirited session!