As Founder and President of DMRS Group, Bernice has been working with client companies to maximize their marketing data in both the business-to-business and consumer arena since 1983.
As an independent consultancy, we own no data, no software, nor any processing services or facilities. In short, we have no hidden agendas. Clients are assured of our complete objectivity when it comes to choosing the right vendors to design your MDB (Marketing Database) / CRM (Customer Response Management) / ESP (email services provider) enterprise – we manage every aspect of the project – from design and implementation through to end-user marketing applications.
Our client list spans a broad spectrum of Domestic and International business' --from Public Utilities to High Tech Manufacturing, from both Business-to-Business and Consumer Marketing and Media to Financial Services and Non-Profits, we help business to best monetize and maximize their marketing information enterprise.
Bernice Grossman's Sessions
Cross-Channel Marketing Technology in Action
Track 6: Spending on analytics solutions has never been higher, and yet marketing executives have never felt so overwhelmed by data. Join the industry’s top analytics experts as they discuss the latest metrics that matter in pre- and post-conversion tracking, as well as innovative solutions for audience tracking and targeting.Explore Session