Get Your Ticket October 9-10, 2017
New Orleans, LA

All Business (with a side of pleasure)

Experience Zone

Find your next partner, your next client or your next solution provider. Do business, pow-wow between sessions or search for new solutions. And hey, if you have a little free time, play some tailgating games with your colleagues. Or, grab a brewski at the fully stocked beer garden.

Experience Zone Hours:
SUNDAY: 3:00–5:45PM
MONDAY: 9:15–5:00PM
TUESDAY: 9:15–3:30PM

An Immersive Experience


Vibrant. Open. Inspirational. Ditch your preconceived notions of marketing conferences. &THEN is gonna blow your mind. Check out for the full Partner Directory.

Home Base


Come visit. We want to hear from you. Sit for a while and network. Any questions you have about DMA membership, we’re happy to answer.

It draws you in

The Hub

You can’t help but gravitate to the center of the show. It’s where high-energy networking and TED-style talks take place all day long. Each lasts only 30 minutes so they’re high-impact but easy to digest.

Talk it out

The Meet Up Zone

Think of this area as your “collaboration station.” There’s dedicated space for small-group conversations, networking and business meetings. It’s perfect for discussions with potential partners or new hires.

See the future

Marketing Beyond Pavilion

Step into the future of marketing and try out technology, like VR headsets, and picture the impact if could have for your brand.

Reserve your free, one-on-one marketing assessment


Bring your very own marketing challenges for our selection of experts to solve in the &THEN Clinics. Go to to book your appointment to get personalized tips just for you in one—or more—of the following topics: Email, Analytics, Customer Engagement & Loyalty, Data, Integrated Marketing and Mobile.

Innovation Alley


The Innovation Alley is packed with new ideas, creative thinkers, and innovative solutions – it’s the reason you attended &THEN, so make sure you stop by to visit the people that could move the needle for your marketing.

Included in Innovation Alley:

Witness a heated startup competition

The Hot ZONE

Get a front-row seat as the finest startups in advertising, marketing, and tech square off. The stakes? A chance to win a one-year pilot sponsorship. Oh, plus lifetime bragging rights. Visit the entrants in Innovation Alley throughout &THEN and then find out who wins at 2:20PM on Tuesday, October 18 on the Hub stage.

For more information, click here

What the tech?

White Papers Live

These casual presentations show you how to optimize your marketing campaigns using the latest technology. Get an inside look at what strategies and tactics are working for data-driven marketers. Make sure you come by and experience one or two while you’re here.

Check out the schedule for more information

Innovate. Illuminate.

Innovation Awards

The 2016 Innovation Awards recognize outstanding marketing-technology solutions that differentiate themselves from competitors, improve on standard practices, or introduce something completely fresh.

The Awards themselves will be presented on the Hub Stage at 4:30PM on Sunday, October 16. And then you can see the winners first-hand at the Innovation Awards Pavilion during the course of the show.

For more Information, click here


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