October 8-10, 2017

New Orleans, LA


This year for marketers it all changes - you can’t miss it. 100+ speakers, 6 keynotes, 7 industry specific tracks, 4000+ attendees

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Hear from visionaries and leaders all focused on data-driven marketing

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Bump shoulders with colleagues from the world’s leading brands.

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Keynotes that deliver a data-centric marketing vision

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Meet, mingle and explore products and services that push your organization forward

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Listen to visionary speakers in over 100 unique sessions & interact with cutting edge industry leading brands


Michelle Peluso

IBM, Chief Marketing Officer


Ronalee Zarate-Bayani

The Hershey Company – Head of Global Integrated Marketing & Digital Advancement


Amit Shah

1-800-Flowers.com – Chief Marketing Officer


Alan Schulman

Deloitte Digital, USA – Managing Director, Brand Creative & Content

Brian Hovis


Robin Domeniconi


Julia Heiser

Live Nation

Jurgen Castro


Matt Joshi

Synchrony Financial

Drew Bailey

FedEx Services

Josh Palau

Johnson & Johnson

Brad Berens

Center for the Digital Future, USC Annenberg

Join today’s leading data-driven marketing professionals from top brands at &THEN. Here are just a few of the top reasons you need to be at &THEN this year:

  • The world is about data now, marketers are embracing and deploying data strategies that are changing the essence of their businesses. &THEN has been organized all around DATA.  
  • We have more blue chip brands presenting case studies and life lessons than any other event for marketing professionals.
  • Keynotes that deliver a vision of where it’s all going in our Data-centric Marketing world.
  • &THEN is about Professional Development, Product Discovery, Networking and …doing business.
  • &THEN is set-up to support the invaluable “hallway track” of impromptu meetings with fellow attendees, plus all the other activities you’re sure to make new contacts and get work done.

&THEN, the Premier Marketing & Data Event

&THEN is at the center of data-driven marketing. It’s a place where ideas take root and business gets done. That’s why, year after year, &THEN attracts the best and brightest in our industry. &THEN will challenge everything you know about data and marketing, from the way you learn about it, to the way you apply it for your organization’s benefit.

At &THEN you’ll hear from visionary’s in our industry and interact with top brands all the while learning how to become the next-level data and marketing master! Meet, mingle, and interact with colleagues, new connections and partners at the Experience Zone or at one of our many networking events.

Data & Marketing Centric Sessions

Sessions have been curated specifically for CMOs & buyers, with an incredible mix of powerhouse brand case studies, keynotes, demonstrations and panels. Only &THEN offers this level of SPEAKER POWER! Our program provides the complete picture of data-driven marketing from the distinct viewpoints of brand marketers, agency leaders, prominent VCs, and industry-leading tech companies.

The program has been shaped to feature 66% of sessions led by brand-side marketers representing a diverse set of vertical markets including: financial services, healthcare, consumer products, retail, entertainment, hospitality, manufacturing, education and more. Plus, attendees will have an unprecedented chance to hear directly from more than 12 Chief Marketing Officers already scheduled to speak at &THEN.

Winning Means Serious Business

As the longest-running marketing competition that celebrates strategy, creativity and results — the DMA International ECHO Awards are one of the most coveted prizes in marketing. It’s not just another trophy. It’s about having sharp wits, the power of a creative mind, and the numbers to prove it. Now, more than ever – WINNING MEANS BUSINESS.

Meet, Mingle & Learn

The Experience Zone brings together the best innovative new companies and established industry leaders all focused on data and marketing. Here you’ll be able to meet, mingle and demo new technologies all focused on improving business relationships and exceeding your business goals. Interact with top brands including Oracle, IBM, Hershey, 1-800 Flowers, just to name a few. Plus, you’ll also have time for networking and getting business done in our co-work spaces. The Experience Zone is not too be missed.

Sessions That Deliver

&THEN has content for everyone, no matter what your level of data and marketing experience. Exciting inspirational speakers and well-known, thought-leaders who are transforming the data and marketing industry take the stage every day at &THEN. Come and learn about the latest trends, technology and enhancements in data and marketing.

Plot your journey through your &THEN experience easily navigating through 49 high-impact conference sessions across 7 compelling tracks:

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Data & Marketing Centric Sessions

Seven tracks curated with the best speakers across the topics that will help you succeed
50+ speakers, 6 keynotes, 7 industry specific tracks, 5000+ attendees
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